Archiet for MarTech

Consent-aware from the data model up. Integrations pre-wired.

MarTech products fail audits because consent was a spreadsheet, not a schema. Archiet puts consent in the data model, checks it on every marketing trigger, and ships the DPIA populated from your actual contact and campaign entities. Twenty-plus vendors integrated by default.

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Why MarTech teams adopt Archiet

GDPR + ePrivacy consent tracking

MarTech products live or die on their consent posture. Archiet's GDPR flag produces a populated DPIA, scaffolds consent-record data tables, and ensures every marketing-triggered action (email send, pixel fire, event tracking) checks current consent state before firing. No 'we forgot to check' compliance bugs at scale.

20+ marketing integrations pre-wired

SendGrid, Mailchimp, Hubspot, Twilio, Slack, PostHog, Google Analytics, Facebook Pixel patterns, LinkedIn publishing, Canva, Synthesia, Analytics Dashboard patterns. Each integration lands with an ADR explaining the vendor choice and a service-layer client with retries, timeouts, and circuit-breakers.

Analytics + event pipeline scaffolding

Event-driven patterns detected from your PRD: Archiet scaffolds the event emitter, the async worker pipeline (Celery for Python stacks, BullMQ for NestJS), and the analytics aggregator layer. Your PostHog / Mixpanel / Amplitude integration slots into a pre-defined emit point.

What ships in your MarTech ZIP

docs/compliance/dpia.md with every PII field from your contact, campaign, and event models enumerated
Consent record table scaffolded with timestamp, basis, scope, and withdrawal support
Unsubscribe endpoint + one-click unsubscribe header (required by Gmail / Yahoo bulk-sender policies)
DKIM / SPF / DMARC configuration guidance in docs/deployment.md
Rate-limit + bounce-handling patterns for every outbound-email integration
Data retention policies per record type, enforced via scheduled Celery workers
Tracking-pixel consent check scaffold — no pixel fires without explicit consent

Describe your marketing stack.

Free plan. Consent-aware data model, 20+ vendor integrations, populated GDPR DPIA.

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