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Submissions across channels. Auto-clustered themes. Sentiment scoring. NPS workflow. Feature-request voting. Churn-signal alerts. Generated for any of 12 backend stacks.
FeedbackSubmission
Raw submission with channel, customer, timestamp, content, attachments
Source
Channel attribution — in-app widget, email, Slack, support escalation
Theme
Tag-cluster grouping similar feedback — auto-clustered or curated
Sentiment
Per-submission sentiment score (positive / negative / neutral) with confidence
FeatureRequest
Aggregated request with vote count, status, target release, owner
NpsResponse
NPS survey response with score, comment, segment, follow-up status
ChurnSignal
Detected churn risk — sentiment drop, usage decline, support escalation
ProductArea
Roadmap area — onboarding, billing, integrations — feedback rolls up here
In-app feedback widget (embeddable JS) with screenshot + browser context capture
Multi-channel intake — email, Slack, Intercom, Zendesk, support-ticket escalation
Auto-clustering of similar submissions into themes via embedding similarity
Sentiment scoring with confidence intervals per submission
NPS survey workflow — quarterly send, segment by tier / cohort, follow-up automation
Feature-request voting board (Canny-style) with public + private modes
Roadmap view — feature requests grouped by status (planned / in progress / shipped)
Customer 360 view — all feedback, NPS history, churn signals per account
Churn-signal alerts to CSM Slack / email when sentiment drops or usage declines
Webhook outbound on feedback.created / theme.detected / churn.signal for CRM / Slack integration
GDPR: customer-feedback retention with consent + lawful-basis fields, DSAR-runbook covers feedback data
SOC 2 Type II: feedback-data isolation per workspace, audit-log over every PII access
CCPA: customer-feedback portability export covering all submissions + NPS responses
PII redaction: submissions auto-scanned for emails / phones / card numbers, redacted before storage if configured
You're shipping a customer-feedback platform — Canny / Productboard / Hellonext alternative for a vertical (developer tools, mobile apps, e-commerce). Customer Feedback Starter is your scaffold — submissions + themes + voting. You add the differentiator (AI categorisation, AI-summarisation, niche integrations).
You're building an internal feedback platform replacing a hand-rolled Notion + Slack combo. The Customer Feedback Starter ships the data model + multi-channel intake + auto-clustering; your team adds integrations specific to your support / CRM / analytics stack.
You're building a churn-signal + NPS-tracking platform for your CSM team. Customer Feedback Starter's NPS workflow + churn-signal alerts + customer-360 view ship out of the box; your team wires the alert routing to your Slack / Salesforce / Gainsight stack.
Single ($499). Bundle ($999) for any 5 starters. All-Access ($2,999) for every starter we ship, forever.